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Java Web Services Tutorial | @CloudExpo #DevOps #API #Java #Microservices
Web services have taken the development world by storm

Java Web Services Tutorial: Improve App Communication and Flexibility
By Eugen Paraschiv

Web services have taken the development world by storm, especially in recent years as they've become more and more widely adopted. There are naturally many reasons for this, but first, let's understand what exactly a web service is.

The World Wide Web Consortium (W3C) defines "web of services" as "message-based design frequently found on the Web and in enterprise software". Basically, a web service is a method of sending a message between two devices through a network.

In practical terms, this translates to an application which outputs communication in a standardized format for other client applications to receive and act on.

Web services have been adopted so quickly because they bring several important advantages:

  • Allow communication and interoperability between applications running on different platforms and built with different technologies
  • Enable different applications to share common standard formats and representations
  • Can be reused by many different types of applications
  • Are loosely coupled with other services
  • Allow flexibility in choosing the functionalities you need

Historically, there are two primary types of web services: SOAP (Simple Object Access Protocol) and REST (REpresentational State Transfer) services; the latter is more recent and more widely used today.

This article will detail both, but put a stronger focus on REST.

Differences between SOAP and REST web services
SOAP is a protocol for communication between applications and is an early standard for creating web services, developed by Microsoft in 1998. It relies heavily on XML and can only exchange XML messages and requires a complex parsing and processing stack.

One of the advantages of SOAP is that it supports multiple protocols, has built-in security and error handling, and is somewhat strictly regulated, which can lead to a higher level of standardization.

However, SOAP is also fairly difficult to use and requires significant resources, which excludes it as an option on some embedded or mobile devices.

By contrast, REST is lighter, faster, more flexible and, as such, easier to use. It can also output data in several formats including XML and JSON.

Here's a simple, high-level summary of the main differences between the two standards:

SOAP vs REST

You can read more about the differences between the two architectural approaches here.

SOAP Web Services
As we discussed earlier, SOAP is an XML-based protocol for application communication. Although it's definitely slower and more resource heavy than its REST counterpart, it is similarly platform and language independent.

In the Java ecosystem, Java EE provides the JAX-WS API to help you create SOAP-based web services.

With JAX-WS, you can define a SOAP service in both an RPC or Document style. Both styles consist of a set of annotations to be applied to your classes, based on which the XML files are generated.

Let's see an example of an RPC style web service. First, you need to create an interface or class with the proper annotations, which will declare the methods to be accessed by other applications:

@WebService
@SOAPBinding(style = SOAPBinding.Style.RPC)
public interface UserService {
@WebMethod
public void addUser(User user);

@WebMethod
public Users getUsers();
}

We used two primary annotations here - @WebService to declare the service interface, and @WebMethod for each method to be exposed.

The @SoapBinding annotation specifies the style of web service. A Document-style service is declared in a similar manner, replacing the @SoapBinding annotation with:

@SOAPBinding(style = SOAPBinding.Style.Document)

The difference between the two styles is in the way the XML files are generated.

Finally, you need to add an implementation class for the service interface:

@WebService(endpointInterface = "com.stackify.services .UserService")
public class DefaultUserImpl implements UserService {
ArrayList<User> usersList = new ArrayList<>();

@Override
public void addUser(User user) {
usersList.add(user);
}

@Override
public Users getUsers() {
Users users = new Users();
users.setUsers(usersList);
return users;
}
}C/code>

The implementing methods must be public, and must not be static or final. You can also make use of methods annotated with @PostConstruct and @PreDestroy for lifecycle event callbacks.

Note that creating the interface is optional for a JAX-WS web service implementation. You can add the annotations directly to the class, and JAX-WS will implicitly define a service endpoint interface.

Finally, to publish the web service, use the Endpoint class:

public class ServicePublisher {
public static void main(String[] args) {
Endpoint.publish("http://localhost :8080/users",new DefaultUserService());
}
}

If you run this application, you can see the XML describing your endpoint, written in WSDL (Web Service Description Language) format, by accessing the URL:

http://localhost:8080/users?wsdl

SOAP Web Service Client
To make use of the SOAP service, let's implement a simple client application.

One way to do this is by creating a Java project and importing the web service definitions from the web service WSDL document. After creating the project, open a command line and move to the source folder of the new project; then execute the command:

wsimport -s . http://localhost:8080/users?wsdl

This will have the effect of generating the following classes in your source folder:

Source Folder Classes

Now, you can easily make use of the generated classes:

public class JAXWSClient
public static void main(String[] args) {
DefaultUserImplService service = new DefaultUserImplService();
User user = new User();
user.setEmail("john@gmail.com");
user.setName("John");

UserService port = service. getDefaultUserImplPort();
port.addUser(user);
Users users = port.getUsers();
System.out.println(users.getUsers() .iterator().next().getName());
}
}

REST Web Services
REST or REpresentational State Transfer, is an architectural style for building applications that can communicate over a network. The principles of REST were first laid out by Roy Fielding in his 2000 doctoral dissertation.

In a few short years, REST has overtaken SOAP in popularity due to its ease of use, speed, flexibility, and similarity to core architecture choices that power the web itself.

Here's an interesting graph that shows the popularity of both approaches in the Java ecosystem:

REST vs SOAP Popularity

Let's have a quick look at the core principles of a REST API:

  • it follows a client-server architecture
  • it's based on Resources accessible through their URIs
  • it uses unique Resource URIs
  • it's stateless and cacheable
  • Clients can manipulate Resources through their URIs
  • the web service can be layered
  • can run over a wide range of protocols (though most implementations run over HTTP/HTTPS)

REST With JAX-RS
For a clearer understanding of these principles, let's take a look at an implementation example. We're going to use the JAX-RS API to create a simple REST API as a good starting point for our discussion.

JAX-RS Annotations and Setup
Like JAX-WS, JAX-RS API relies heavily on annotations. Since this is only a specification - meaning a set of interfaces and annotations - you also need to choose an implementation of the spec.

In the example, we're going to use the reference implementation of JAX-RS, which is Jersey; another very popular implementation you can try is RESTEasy.

Let's start by first understanding the most important annotations in JAX-RS:

  • @Path - defines the path used to access the web service
  • @PathParam - injects values from the URL into a method parameter
  • @FormParam - injects values from an HTML form into a method parameter
  • @Produces - specifies the type of the response
  • @Consumes - specifies the type of the request data

The API also contains annotations corresponding to each HTTP verb: @GET, @POST, @PUT, @DELETE, @HEAD, @OPTIONS.

To start working with the Jersey JAX-RS implementation, you need to add the jersey-server dependency to your project classpath. If you're using Maven, this is easily done and will also bring in the required jsr311-api dependency:

<dependency>
<groupId>org.glassfish.jersey.containers </groupId>
<artifactId>jersey-container-servlet </artifactId>
<version>2.25.1</version>
</dependency>

In addition to this, you can also add the jersey-media-moxy library to enable the API to enable JSON representations:

<dependency>
<groupId>org.glassfish.jersey.media</groupId>
<artifactId>jersey-media-moxy</artifactId>
<version>2.25.1</version>
</dependency>

Having the option to use JSON as the primary representation media type can be quite powerful, not only for flexibility but also in terms of performance.

The JAX-RS Web Service
Now you can start writing the simple web service:

@Path("/users")
public class UserService {
private static List<User> users = new ArrayList<>();

@POST
@Consumes(MediaType.APPLICATION_JSON)
public Response addUser(User user) {
users.add(user);
return Response.ok().build();
}

@GET
@Produces(MediaType.APPLICATION_JSON)
public List<User> getUsers() {
return users;
}
}

Notice how we're creating two endpoints here - a /users POST endpoint for adding a User resources, and a /users GET endpoint for retrieving the list of users.

Next, you need to define the configuration - extending ResourceConfig and specifying the packages to be scanned for JAX-RS services:

public class ApplicationInitializer extends ResourceConfig {
public ApplicationInitializer() {
packages("com.stackify.services");
}
}

Finally, you need to add a web.xml file which registers the ServletContainer servlet and the ApplicationInitializer class:

<?xml version="1.0" encoding="UTF-8"?><?xml version="1.0" encoding="UTF-8"?> <web-app xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
xmlns="http://xmlns.jcp.org/xml/ns/javaee"
xsi:schemaLocation="http://xmlns.jcp.org/xml/ns/javaee
http://xmlns.jcp.org/xml/ns/javaee/web-app_3_1.xsd" id="WebApp_ID" version="3.1">

<display-name>rest-server</display-name>
<servlet>
<servlet-name>rest-server</servlet-name>
<servlet-class>org.glassfish.jersey.servlet. ServletContainer</servlet-class> <init-param>
<param-name>javax.ws.rs.Application</param-name>
<param-value>com.stackify. ApplicationInitializer</param-value>
</init-param>
<load-on-startup>1</load-on-startup>
</servlet>
<servlet-mapping>
<servlet-name>rest-server</servlet-name>
<url-pattern>/*</url-pattern>
</servlet-mapping>
</web-app>

After running the application, you can access the endpoints at http://localhost:8080/rest-server/users.

Using curl, you can add a new user:

curl -i -X POST -H "Content-Type:application/json" -d "{"email":"john@gmail.com","name":"John"}" http://localhost:8080/rest-server/users

Then retrieve the collection resource using a simple GET:

curl -i -X GET http://localhost:8080/rest-server/users/

Testing the REST Web Service
As you're building a web service, you naturally need to test the functionality you're implementing. And, because is is an HTTP-based API, you can interact with it relatively simply, using a standard HTTP client.

That's exactly what we're going to do here - use a powerful client specifically focused on testing REST services - REST Assured:

<dependency>
<groupId>io.rest-assured</groupId>
<artifactId>rest-assured</artifactId>
<version>3.0.3</version>
</dependency>

REST Assured follows a typical BDD format, with each statement structured like this:

  • given - the section used to declare things like parameters or content type (optional)
  • when - the part where the HTTP method and URL to call are defined
  • then - the section where the response is verified

Let's take a look at a simple JUnit test for the REST service we developed previously:

@Test
public void whenAddUser_thenGetUserOk() {
RestAssured.baseURI = "http://localhost:8080/rest-server";

String json = "{\"email\":\"john@gmail.com\", \"name\":\"John\"}";
given()
.contentType("application/json")
.body(json)
.when()
.post("/users")
.then()
.statusCode(200);

when()
.get("/users")
.then()
.contentType("application/json")
.body("name", hasItem("John"))
.body("email", hasItem("john@gmail.com"));
}

In this quick test, we send a POST to the /users endpoint to create a new User. Then, we do a GET, retrieve all users and verify the response to check if it contains the new user we just created.

Of course, to run the test, you first need to make sure the API is running on localhost first.

Building a Client for the REST Service
Your web services will usually be consumed by a different client application that interacts with the API over HTTP.

Let's use Angular 4 to create a simple front-end client, with an HTML form to add a user and a table to display all users in the system.

Angular 4 is quite well-suited as a front-end framework for working with REST services - as it has first-class REST support with the Http module.

To start using the library, you first need to install node.js and npm, then download the Angular command line interface:

npm install -g @angular/cli

To setup a new Angular project, navigate to your project location and run:

ng new rest-client

The process of setting up the project can take a few minutes. At the end, a number of new files will be created.

In the src/app folder, let's create an app.service.ts file where a User class will be defined, as well as UserService which calls the two web services endpoints:

export class User {
constructor(
public email: string,
public name: string) { }
}

@Injectable()
export class UserService {
constructor(
private _http: Http){}

url = 'http://localhost:8080/rest-server/users';

addUser(user){
let headers = new Headers({'Content-Type': 'application/json'});
let options = new RequestOptions({ headers: headers});

return this._http.post(this.url, JSON.stringify(user), options)
.map(
(_response: Response) => {
return _response;
},
err => alert('Error adding user'));
}

getUsers() {
return this._http.get(this.url)
.map((_response: Response) => {
return _response.json();
});
}
}

Next, let's create an Angular Component that will make use of the UserService and create objects to bind to HTML elements:

@Component({
selector: 'users-page',
providers: [UserService],
templateUrl: './users.component.html',
styleUrls: ['./app.component.css']
})
export class UsersComponent {
title = 'Users';

constructor(
private _service:UserService){}

public user = {email: "", name: ""};
public res=[];

addUser() {
this._service.addUser(this.user)
.subscribe( () => this.getUsers());
}

getUsers() {
this._service.getUsers()
.subscribe(
users => { this.res=[];
users.forEach(usr => {
this.res.push(
new User(usr.email, usr.name))
});
});
}
}

The visual interface of the Angular application contains an HTML form and table, with data bindings:

<form>
Email: <input type="text" [(ngModel)]="user.email" name="email"/><br />
Name: <input type="text" [(ngModel)]="user.name" name="name"/><br />
<input type="submit" (click)="addUser()" value="Add User"/>
</form>

<table>
<tr *ngFor="let user of res" >
<td>{{user.email}} </td>
<td>{{user.name}} </td> </tr>
</table>

Let's define the main AppComponent that will include the UsersComponent:

@Component({
selector: 'app-root',
templateUrl: './app.component.html',
styleUrls: ['./app.component.css']
})
export class AppComponent {
title = 'app';
}

This is all wrapped up in the main application module:

@NgModule({
declarations: [
AppComponent,
UsersComponent
],
imports: [
BrowserModule,
HttpModule,
FormsModule,
RouterModule.forRoot([
{ path: '', component: AppComponent },
{ path: 'users', component: UsersComponent }])],
providers: [],
bootstrap: [AppComponent]
})
export class AppModule { }>

Finally, the UsersComponent is included in the main HTML page:

<!DOCTYPE html>
<html>
<head>
<title>REST Client</title>
<base href="/">
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1">
</head>

<body>
<users-page>loading users component</users-page>
</body>
</html>

To run the Angular application, go to the project directory in a command line, and simply run the command:

ng serve

The application can be accessed at the URL: http://localhost:4200/

Since the REST client and server run on different origins, by default the Angular client cannot access the REST endpoints, due to the CORS constraint in the browser. In order to allow cross-origin requests, let's add a filter to the REST web service application that adds an Access-Control-Allow-Origin header to every response:

@Provider
public class CorsFilter implements ContainerResponseFilter {

@Override
public void filter(ContainerRequestContext requestContext,
ContainerResponseContext response) throws IOException {
response.getHeaders().add ("Access-Control-Allow-Origin", "*");
response.getHeaders().add ("Access-Control-Allow-Headers", "origin, content-type, accept");
}
}

Finally, you will be able to communicate with the REST web service from the Angular application.

REST Services with Spring
As a strong alternative to JAX-RS, the Spring Framework also provides first-class support for quickly building a REST web service.

Simply put, Spring MVC offers a similar programming model, driven by the @RestController and @RequestMapping annotations, to expose the API to clients.

A good way to start bootstrapping a Spring application is making use of Spring Boot:

<parent>
<groupId>org.springframework.boot </groupId>
<artifactId>spring-boot-starter-parent </artifactId>
<version>1.5.4.RELEASE</version>
</parent>
<dependencies>
<dependency>
<groupId>org.springframework.boot</groupId>
<artifactId>spring-boot-starter-web </artifactId>
</dependency>
</dependencies>

After adding the necessary dependencies, you can create a @RestController annotated class with methods for each web service endpoint.

The example will be the same as the previous one - handing User resources - to better illustrate the differences and similarities between the two approaches:

@RestController
public class UserController {
private static List<User> users = new ArrayList<>();

@PostMapping(value = "/users", consumes = MediaType.APPLICATION_JSON_VALUE)
@ResponseStatus(HttpStatus.CREATED)
public void addUser(@RequestBody User user) {
users.add(user);
}

@GetMapping("/users")
public List<User> getUsers() {
return users;
}
}

With Spring, you have similar handy annotations, corresponding to each HTTP method, such as @PostMapping and @GetMapping. You can define the endpoint URL using the value attribute, or specify the media type consumed or produced by the service by using the consumes or produces attributes.

Of course, the REST support in Spring goes far beyond these simple operations and provides a full programming model to build APIs. If you'd like to go deeper into what's possible, have a look at the reference documentation here.

Best Practices for REST Services
Now that you've seen two different ways that you can build REST services, it's important to also discuss some best practices that will allow you to create more useful, standardized and easy to use APIs.

One of the most important principles to follow when building your REST service is the HATEOAS constraint.

HATEOAS stands for "Hypermedia as the Engine of Application State" and states that a client should be able to interact with a web service, by only using the hypermedia information provided by the service itself.

The main purpose of HATEOAS is to decouple client and server functionality so that changes to the service do not break client functionality, and the service can evolve independently of clients.

Simply put, in addition to the standard responses, a service implementing HATEOAS will also include links to provide the client with a set of available operations they can perform with the API.

Both JAX-RS and Spring provide support for building HATEOAS services.

Spring REST HATEOAS Support
Let's see an example of adding HATEOAS links to the previously developed Spring REST service.

First, you need to add the spring-boot-starter-hateoas dependency:

<dependency>
<groupId>org.springframework.boot </groupId>
<artifactId>spring-boot-starter-hateoas </artifactId>
</dependency>

Next, you have to modify the resource class User so that it extends the ResourceSupport class:

public class User extends ResourceSupport { ... }

Then you can modify the REST controller to add a link. Spring HATEOAS contains the Link class and helpful methods to obtain the URIs:

@GetMapping("/users")
public List<User> getUsers() {
users.forEach(user -> {
Link selfLink =
linkTo(methodOn(UserController.class) .getUsers())
.slash(user.getEmail())
.withSelfRel();

user.add(selfLink);
});
return users;
}

This simple implementation adds a Link to each User resource - pointing the client to the canonical URI of the resource - /users/{email}.

Once you expose that URI, you of course also have to define a method to handle that endpoint mapping as well:

@GetMapping("/users/{email}")
public User getUser(@PathVariable String email) {
return users.stream()
.filter(user -> !user.getEmail()
.equals(email))
.findAny()
.orElse(null);
}

Calling the /users endpoint will now return an enriched Resource:

[
{
"email": "ana@gmail.com",
"name": "ana",
"links": [
{
"rel": "self",
"href": "http://localhost:8080/users/ana@gmail.com"
}
]
}
]

The standardization work in the REST ecosystem is making slow but steady progress; however, we're not yet at a point where documentation of the API isn't necessary.

Right now, documentation is actually very helpful and makes exploring and understanding the API a lot easier; that's why tools like Swagger and RAML have gained so much traction in recent years.

Documenting the API with Swagger
The documentation for your REST API can be created manually or with a documentation generation tool, such as Swagger.

Swagger is a specification that can be integrated with JAX-RS implementations, as well as with Spring REST implementations.

Let's set up Swagger in the simple Spring REST API we created, and have a look at the generated documentation.

First, you'll need the springfox-swagger2 dependency, as well as springfox-swagger-ui if you want a visual interface:

<dependency>
<groupId>io.springfox</groupId>
<artifactId>springfox-swagger2 </artifactId>
<version>2.7.0</version>
</dependency>
<dependency>
<groupId>io.springfox</groupId>
<artifactId>springfox-swagger-ui </artifactId>
<version>2.7.0</version>
</dependency>

In Spring Boot, the configuration only requires defining a Docket bean and adding the @EnableSwagger2 annotation:

@Configuration
@EnableSwagger2
public class SwaggerConfig {
@Bean
public Docket api() {
return new Docket(DocumentationType.SWAGGER_2)
.select()
.apis(RequestHandlerSelectors.basePackage ("com.stackify.controllers"))
.paths(PathSelectors.any())
.build();
}
}

This is all that is needed to support Swagger documentation generation for your Spring REST API in a Spring Boot application.

Then you can access the documentation at /swagger-ui.html:

Swagger API Documentation

Notice how the each endpoint in the application is individually documented; you can expand each section to find details about the endpoint and even interact with it right from the Swagger UI.

Conclusion
Web Services have become a very common and powerful way of architecting web applications, and the adoption trends are still going strong with the major focus on microservices in the last couple of years.

Naturally, there are several mature frameworks available to implement both REST and SOAP services in the Java ecosystem. And beyond the server side, there's solid support to test and document web services running over HTTP.

And, of course, the upcoming first-class Spring support for reactive architectures promises to keep this momentum strong and to address some of the limitations of the HTTP protocol, leading to even more performant APIs.

The post Java Web Services Tutorial: Improve App Communication And Flexibility appeared first on Stackify.

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@DevOpsSummit 2018 New York 
(June 12-14, 2018, Javits Center, Manhattan)

With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo, October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.

Track 1. Enterprise Cloud | Cloud-Native
Track 2.
Big Data | Analytics
Track 3. Internet of Things | IIoT | Smart Cities

Track 4. DevOps | Digital Transformation (DX)

Track 5. APIs | Cloud Security | Mobility

Track 6.
AI | ML | DL | Cognitive
Track 7.
Containers | Microservices | Serverless
Track 8. FinTech | InsurTech | Token Economy

Speaking Opportunities

The upcoming 21st International @CloudExpo@ThingsExpo, October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY announces that its Call For Papers for speaking opportunities is open. Themes and topics to be discussed include:

  • Agile
  • API management
  • APM
  • Application delivery
  • Cloud development
  • Configuration automation
  • Containers
  • Continuous delivery
  • Continuous integration
  • Continuous testing
  • DevOps anti-patterns
  • DevOps for legacy systems
  • DevOps skills and training
  • DevOps system architecture
  • Docker
  • Enterprise DevOps
  • Identity and access
  • IT orchestration
  • Kubernetes
  • Load testing
  • Microservices
  • Mobile DevOps
  • Monitoring
  • Network automation
  • Quality assurance
  • Release automation
  • Serverless
  • Scrum
  • Service virtualization
  • Teaming
  • Test automation
  • WebOps, CloudOps, ChatOps, NoOps

Submit your speaking proposal today! ▸ Here

Cloud Expo | @ThingsExpo 2017 Silicon Valley
(October 31 - November 2, 2017, Santa Clara Convention Center, CA)

Cloud Expo | @ThingsExpo 2018 New York 
(June 12-14, 2018, Javits Center, Manhattan)

Download Show Prospectus ▸ Here

Every Global 2000 enterprise in the world is now integrating cloud computing in some form into its IT development and operations. Midsize and small businesses are also migrating to the cloud in increasing numbers.  

Companies are each developing their unique mix of cloud technologies and services, forming multi-cloud and hybrid cloud architectures and deployments across all major industries. Cloud-driven thinking has become the norm in financial services, manufacturing, telco, healthcare, transportation, energy, media, entertainment, retail and other consumer industries, and the public sector.

Cloud Expo is the single show where technology buyers and vendors can meet to experience and discus cloud computing and all that it entails. Sponsors of Cloud Expo will benefit from unmatched branding, profile building and lead generation opportunities through:

  • Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers.
  • Showcase exhibition during our new extended dedicated expo hours
  • Breakout Session Priority scheduling for Sponsors that have been guaranteed a 35-minute technical session
  • Online advertising in SYS-CON's i-Technology Publications
  • Capitalize on our Comprehensive Marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage.
  • Unprecedented PR Coverage: Editorial Coverage on Cloud Computing Journal.
  • Tweetup to over 75,000 plus followers
  • Press releases sent on major wire services to over 500 industry analysts.

For more information on sponsorship, exhibit, and keynote opportunities, contact Carmen Gonzalez by email at events (at) sys-con.com, or by phone 201 802-3021.

The World's Largest "Cloud Digital Transformation" Event

@CloudExpo | @ThingsExpo 2017 Silicon Valley
(Oct. 31 - Nov. 2, 2017, Santa Clara Convention Center, CA)

@CloudExpo | @ThingsExpo 2018 New York 
(June 12-14, 2018, Javits Center, Manhattan)

Full Conference Registration Gold Pass and Exhibit Hall ▸ Here

Register For @CloudExpo ▸ Here via EventBrite

Register For @ThingsExpo ▸ Here via EventBrite

Register For @DevOpsSummit ▸ Here via EventBrite

Sponsorship Opportunities

Sponsors of Cloud Expo | @ThingsExpo will benefit from unmatched branding, profile building and lead generation opportunities through:

  • Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers
  • Showcase exhibition during our new extended dedicated expo hours
  • Breakout Session Priority scheduling for Sponsors that have been guaranteed a 35 minute technical session
  • Online targeted advertising in SYS-CON's i-Technology Publications
  • Capitalize on our Comprehensive Marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage
  • Unprecedented Marketing Coverage: Editorial Coverage on ITweetup to over 100,000 plus followers, press releases sent on major wire services to over 500 industry analysts

For more information on sponsorship, exhibit, and keynote opportunities, contact Carmen Gonzalez (@GonzalezCarmen) today by email at events (at) sys-con.com, or by phone 201 802-3021.

Secrets of Sponsors and Exhibitors ▸ Here
Secrets of Cloud Expo Speakers ▸ Here

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo@ThingsExpo, October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-4, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.

Delegates to Cloud Expo | @ThingsExpo will be able to attend 8 simultaneous, information-packed education tracks.

There are over 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.

Join Cloud Expo | @ThingsExpo conference chair Roger Strukhoff (@IoT2040), October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, for three days of intense Enterprise Cloud and 'Digital Transformation' discussion and focus, including Big Data's indispensable role in IoT, Smart Grids and (IIoT) Industrial Internet of Things, Wearables and Consumer IoT, as well as (new) Digital Transformation in Vertical Markets.

Financial Technology - or FinTech - Is Now Part of the @CloudExpo Program!

Accordingly, attendees at the upcoming 21st Cloud Expo | @ThingsExpo October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, will find fresh new content in a new track called FinTech, which will incorporate machine learning, artificial intelligence, deep learning, and blockchain into one track.

Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expensive intermediate processes from their businesses.

FinTech brings efficiency as well as the ability to deliver new services and a much improved customer experience throughout the global financial services industry. FinTech is a natural fit with cloud computing, as new services are quickly developed, deployed, and scaled on public, private, and hybrid clouds.

More than US$20 billion in venture capital is being invested in FinTech this year. @CloudExpo is pleased to bring you the latest FinTech developments as an integral part of our program, starting at the 21st International Cloud Expo October 31 - November 2, 2017 in Silicon Valley, and June 12-14, 2018, in New York City.

@CloudExpo is accepting submissions for this new track, so please visit www.CloudComputingExpo.com for the latest information.

About SYS-CON Media & Events

SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (@CloudExpo), Big Data Expo® (@BigDataExpo), DevOps Summit (@DevOpsSummit), @ThingsExpo® (@ThingsExpo), Containers Expo (@ContainersExpo) and Microservices Expo (@MicroservicesE).

Cloud Expo®, Big Data Expo® and @ThingsExpo® are registered trademarks of Cloud Expo, Inc., a SYS-CON Events company.

About Stackify Blog
Stackify offers the only developers-friendly solution that fully integrates error and log management with application performance monitoring and management. Allowing you to easily isolate issues, identify what needs to be fixed quicker and focus your efforts – Support less, Code more. Stackify provides software developers, operations and support managers with an innovative cloud based solution that gives them DevOps insight and allows them to monitor, detect and resolve application issues before they affect the business to ensure a better end user experience. Start your free trial now stackify.com

Presentation Slides
Enterprises are adopting Kubernetes to accelerate the development and the delivery of cloud-native applications. However, sharing a Kubernetes cluster between members of the same team can be challenging. And, sharing clusters across multiple teams is even harder. Kubernetes offers several constructs to help implement segmentation and isolation. However, these primitives can be complex to understand and apply. As a result, it’s becoming common for enterprises to end up with several clusters. Thi...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, provided a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to oper...
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, discussed how by using ne...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
When shopping for a new data processing platform for IoT solutions, many development teams want to be able to test-drive options before making a choice. Yet when evaluating an IoT solution, it’s simply not feasible to do so at scale with physical devices. Building a sensor simulator is the next best choice; however, generating a realistic simulation at very high TPS with ease of configurability is a formidable challenge. When dealing with multiple application or transport protocols, you would be...
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
Agile has finally jumped the technology shark, expanding outside the software world. Enterprises are now increasingly adopting Agile practices across their organizations in order to successfully navigate the disruptive waters that threaten to drown them. In our quest for establishing change as a core competency in our organizations, this business-centric notion of Agile is an essential component of Agile Digital Transformation. In the years since the publication of the Agile Manifesto, the conn...
In his session at 21st Cloud Expo, James Henry, Co-CEO/CTO of Calgary Scientific Inc., introduced you to the challenges, solutions and benefits of training AI systems to solve visual problems with an emphasis on improving AIs with continuous training in the field. He explored applications in several industries and discussed technologies that allow the deployment of advanced visualization solutions to the cloud.
Vulnerability management is vital for large companies that need to secure containers across thousands of hosts, but many struggle to understand how exposed they are when they discover a new high security vulnerability. In his session at 21st Cloud Expo, John Morello, CTO of Twistlock, addressed this pressing concern by introducing the concept of the “Vulnerability Risk Tree API,” which brings all the data together in a simple REST endpoint, allowing companies to easily grasp the severity of the ...
While some developers care passionately about how data centers and clouds are architected, for most, it is only the end result that matters. To the majority of companies, technology exists to solve a business problem, and only delivers value when it is solving that problem. 2017 brings the mainstream adoption of containers for production workloads. In his session at 21st Cloud Expo, Ben McCormack, VP of Operations at Evernote, discussed how data centers of the future will be managed, how the p...
"NetApp is known as a data management leader but we do a lot more than just data management on-prem with the data centers of our customers. We're also big in the hybrid cloud," explained Wes Talbert, Principal Architect at NetApp, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Data scientists must access high-performance computing resources across a wide-area network. To achieve cloud-based HPC visualization, researchers must transfer datasets and visualization results efficiently. HPC clusters now compute GPU-accelerated visualization in the cloud cluster. To efficiently display results remotely, a high-performance, low-latency protocol transfers the display from the cluster to a remote desktop. Further, tools to easily mount remote datasets and efficiently transfer...
Enterprises are moving to the cloud faster than most of us in security expected. CIOs are going from 0 to 100 in cloud adoption and leaving security teams in the dust. Once cloud is part of an enterprise stack, it’s unclear who has responsibility for the protection of applications, services, and data. When cloud breaches occur, whether active compromise or a publicly accessible database, the blame must fall on both service providers and users. In his session at 21st Cloud Expo, Ben Johnson, C...
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
DevOps promotes continuous improvement through a culture of collaboration. But in real terms, how do you: Integrate activities across diverse teams and services? Make objective decisions with system-wide visibility? Use feedback loops to enable learning and improvement? With technology insights and real-world examples, in his general session at @DevOpsSummit, at 21st Cloud Expo, Andi Mann, Chief Technology Advocate at Splunk, explored how leading organizations use data-driven DevOps to close th...
"Cloud4U builds software services that help people build DevOps platforms for cloud-based software and using our platform people can draw a picture of the system, network, software," explained Kihyeon Kim, CEO and Head of R&D at Cloud4U, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Is advanced scheduling in Kubernetes achievable?Yes, however, how do you properly accommodate every real-life scenario that a Kubernetes user might encounter? How do you leverage advanced scheduling techniques to shape and describe each scenario in easy-to-use rules and configurations? In his session at @DevOpsSummit at 21st Cloud Expo, Oleg Chunikhin, CTO at Kublr, answered these questions and demonstrated techniques for implementing advanced scheduling. For example, using spot instances and co...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics gr...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution. In his session at @ThingsExpo, Akvelon expert and IoT industry leader Sergey Grebnov provided an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
As many know, the first generation of Cloud Management Platform (CMP) solutions were designed for managing virtual infrastructure (IaaS) and traditional applications. But that's no longer enough to satisfy evolving and complex business requirements. In his session at 21st Cloud Expo, Scott Davis, Embotics CTO, explored how next-generation CMPs ensure organizations can manage cloud-native and microservice-based application architectures, while also facilitating agile DevOps methodology. He expla...
Recently, WebRTC has a lot of eyes from market. The use cases of WebRTC are expanding - video chat, online education, online health care etc. Not only for human-to-human communication, but also IoT use cases such as machine to human use cases can be seen recently. One of the typical use-case is remote camera monitoring. With WebRTC, people can have interoperability and flexibility for deploying monitoring service. However, the benefit of WebRTC for IoT is not only its convenience and interopera...
There is a huge demand for responsive, real-time mobile and web experiences, but current architectural patterns do not easily accommodate applications that respond to events in real time. Common solutions using message queues or HTTP long-polling quickly lead to resiliency, scalability and development velocity challenges. In his session at 21st Cloud Expo, Ryland Degnan, a Senior Software Engineer on the Netflix Edge Platform team, will discuss how by leveraging a reactive stream-based protocol,...
The past few years have brought a sea change in the way applications are architected, developed, and consumed—increasing both the complexity of testing and the business impact of software failures. How can software testing professionals keep pace with modern application delivery, given the trends that impact both architectures (cloud, microservices, and APIs) and processes (DevOps, agile, and continuous delivery)? This is where continuous testing comes in. D
Mobile device usage has increased exponentially during the past several years, as consumers rely on handhelds for everything from news and weather to banking and purchases. What can we expect in the next few years? The way in which we interact with our devices will fundamentally change, as businesses leverage Artificial Intelligence. We already see this taking shape as businesses leverage AI for cost savings and customer responsiveness. This trend will continue, as AI is used for more sophistica...
@CloudExpo Stories
Enterprises are adopting Kubernetes to accelerate the development and the delivery of cloud-native applications. However, sharing a Kubernetes cluster between members of the same team can be challenging. And, sharing clusters across multiple teams is even harder. Kubernetes offers several constructs to help implement segmentation and isolation. However, these primitives can be complex to understand and apply. As a result, it’s becoming common for enterprises to end up with several clusters. Thi...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
"ZeroStack is a startup in Silicon Valley. We're solving a very interesting problem around bringing public cloud convenience with private cloud control for enterprises and mid-size companies," explained Kamesh Pemmaraju, VP of Product Management at ZeroStack, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Infoblox does DNS, DHCP and IP address management for not only enterprise networks but cloud networks as well. Customers are looking for a single platform that can extend not only in their private enterprise environment but private cloud, public cloud, tracking all the IP space and everything that is going on in that environment," explained Steve Salo, Principal Systems Engineer at Infoblox, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventio...
"Codigm is based on the cloud and we are here to explore marketing opportunities in America. Our mission is to make an ecosystem of the SW environment that anyone can understand, learn, teach, and develop the SW on the cloud," explained Sung Tae Ryu, CEO of Codigm, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, provided a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to oper...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, discussed how by using ne...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
In his session at 21st Cloud Expo, James Henry, Co-CEO/CTO of Calgary Scientific Inc., introduced you to the challenges, solutions and benefits of training AI systems to solve visual problems with an emphasis on improving AIs with continuous training in the field. He explored applications in several industries and discussed technologies that allow the deployment of advanced visualization solutions to the cloud.
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Agile has finally jumped the technology shark, expanding outside the software world. Enterprises are now increasingly adopting Agile practices across their organizations in order to successfully navigate the disruptive waters that threaten to drown them. In our quest for establishing change as a core competency in our organizations, this business-centric notion of Agile is an essential component of Agile Digital Transformation. In the years since the publication of the Agile Manifesto, the conn...
Vulnerability management is vital for large companies that need to secure containers across thousands of hosts, but many struggle to understand how exposed they are when they discover a new high security vulnerability. In his session at 21st Cloud Expo, John Morello, CTO of Twistlock, addressed this pressing concern by introducing the concept of the “Vulnerability Risk Tree API,” which brings all the data together in a simple REST endpoint, allowing companies to easily grasp the severity of the ...
While some developers care passionately about how data centers and clouds are architected, for most, it is only the end result that matters. To the majority of companies, technology exists to solve a business problem, and only delivers value when it is solving that problem. 2017 brings the mainstream adoption of containers for production workloads. In his session at 21st Cloud Expo, Ben McCormack, VP of Operations at Evernote, discussed how data centers of the future will be managed, how the p...
"NetApp is known as a data management leader but we do a lot more than just data management on-prem with the data centers of our customers. We're also big in the hybrid cloud," explained Wes Talbert, Principal Architect at NetApp, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
"We're focused on how to get some of the attributes that you would expect from an Amazon, Azure, Google, and doing that on-prem. We believe today that you can actually get those types of things done with certain architectures available in the market today," explained Steve Conner, VP of Sales at Cloudistics, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.

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before October 30, 2017!
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Santa Clara Call For Papers Open
Submit
submit your speaking proposal
for the upcoming Big Data at Cloud Expo in
Santa Clara!
[Oct 31 - Nov 2, 2017]


Big Data 2017 West
Sponsorship Opportunities
Please Call
201.802.3021
events (at) sys-con.com
Sponsorship opportunities are now open for Big Data at Cloud Expo 2017 Santa Clara, Oct 31-Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, and Big Data at Cloud Expo 2018 New York, June 5-7, 2018, at the Javits Center in New York, NY. For sponsorship, exhibit opportunities and show prospectus, please contact Carmen Gonzalez, carmen (at) sys-con.com.



Big Data Expo Silicon Valley All-Star Speakers Include

MATTHIEU
Octoblu

MAHADEV
Cisco

MCCARTHY
Bsquare

FELICIANO
AMDG

PAUL
VenueNext

SMITH
Eviot

BEAMER
goTraverse

GETTENS
goTraverse

CHAMBLISS
ReadyTalk

HERBERTS
Cityzen Data

REITBAUER
Dynatrace

WILLIAM-
SON

Cloud
Computing

SCHMARZO
EMC

WOOD
VeloCloud

WALLGREN
Electric Cloud

VARAN-
NATH

GE

SRIDHARA-
BALAN

Pulzze

METRIC
Linux

MONTES
Iced

ARIOLA
Parasoft

HOLT
Daitan

CUNNING-
HAM

ReadyTalk

BEDRO-
SIAN

Cypress

NAMIE
Cisco

NAKA-
GAWA

Transparent
Cloud

SHIBATA
Transparent
Cloud

BOYD
Neo4j

WARD
DWE

MILLER
Covisint

EVAVOLD
Covisint

MEINER
Oracle

MEEHAN
Esri

WITECK
Citrix

LIANG
Rancher Labs

BUTLER
Tego

ROWE
IBM Cloud

SKILLERN
Intel

SMITH
Numerex
Big Data Expo New York All-Star Speakers Include

CLELAND
HGST

VASILIOU
Catchpoint

WALLGREN
Electric Cloud

HINCH-
CLIFFE

7Summits

DE SOUZA
Cisco

RANDALL
Gartner

ARMSTRONG
AppNeta

SMALLTREE
Cazena

MCCARTHY
Bsquare

DELOACH
Infobright

QUINT
Ontegrity

MALAUCHLAN
Buddy Platform

PALIOTTA
Vector

MITRA
Cognizant

KOCHER
Grey Heron

PAPDO
POULOS

Cloud9

HARLAN
Two Bulls

GOLO
SHUBIN

Bit6

PROIETTI
Location
Smart

MARTIN
nfrastructure

MOULINE
Everbridge

MARSH
Blue Pillar

PARKS
SecureRF

PEROTTI
Plantronics

HOFFMAN
EastBanc

WATSON
Trendalyze

BENSONOFF
Unigma

SHAN
CTS

MATTELA
Redpine

GILLEN
Spark
Coginition

SOLT
Netvibes

BERNARDO
GE Digital

ROMANSKY
TrustPoint

BEAMER
GoTransverse

LESTER
LogMeIn

PONO
-MAREVA

Google

SINGH
Sencha

CALKINS
Amadeus

KLEIN
Rachio

HOASIN
Aeris

SARKARIA
PHEMI

SPROULE
Metavine

SNELL
Intel

LEVINE
CytexOne

ALLEN
Freewave

MCCALLUM
Falconstor

HYEDT
Seamless

Big Data Expo Silicon Valley All-Star Speakers Include

SCHULZ
Luxoft

TAMBURINI
Autodesk

MCCARTHY
Bsquare

THURAI
SaneIoT

TURNER
Cloudian

ENDO
Intrepid

NAKAGAWA
Transparent

SHIBATA
Transparent

LEVANT-LEVI
testRTC

VARAN NATH
GE

COOPER
M2Mi

SENAY
Teletax

SKEEN
Vitria

KOCHER
Grey Heron

GREENE
PubNub

MAGUIRE
HP

MATTHIEU
Octoblu

STEINER-JOVIC
AweSense

LYNN
AgilData

HEDGES
Cloudata

DUFOUR
Webroot

ROBERTS
Platform

JONES
Deep

PFEIFFER
NICTA

NIELSEN
Redis

PAOLALANTORIO
DataArchon

KAHN
Solgenia

LOPEZ
Kurento

KIM
MapR

BROMHEAD
Instaclustr

LEVINE
CytexOne

BONIFAZI
Solgenia

GORBACHEV
Intelligent
Systems

THYKATTIL
Navisite

TRELOAR
Bebaio

SIVARAMA-
KRISHNAN

Red Hat
Cloud Expo New York All-Star Speakers Included

DE SOUZA
Cisco

POTTER
SafeLogic

ROBINSON
CompTIA

WARUSA
-WITHANA

WSO2 Inc

MEINER
Oracle

CHOU
Microsoft

HARRISON
Tufin

BRUNOZZI
VMware

KIM
MapR

KANE
Dyn

SICULAR
Basho

TURNER
Cloudian

KUMAR
Liaison

ADAMIAK
Liaison

KHAN
Solgenia

BONIFAZI
Solgenia

SUSSMAN
Coalfire

ISAACSON
RMS

LYNN
CodeFutures

HEABERLIN
Windstream

RAMA
MURTHY

Virtusa

BOSTOCK
IndependenceIT

DE MENO
CommVault

GRILLI
Adobe

WILLIAMS
Rancher Labs

CRISWELL
Alert Logic

COTY
Alert Logic

JACOBS
SingleHop

MARAVEI
Cisco

JACKSON
Softlayer

SINGH
IBM

HAZARD
Softlayer

GALLO
Softlayer

TAMASKAR
GENBAND

SUBRA
-MANIAN

Emcien

LEVESQUE
Windstream

IVANOV
StorPool

BLOOMBERG
Intellyx

BUDHANI
Soha

HATHAWAY
IBM Watson

TOLL
ProfitBricks

LANDRY
Microsoft

BEARFIELD
Blue Box

HERITAGE
Akana

PILUSO
SIASMSP

HOLT
IBM Cloudant

SHAN
CTS

PICCININNI
EMC

BRON-
GERSMA

Modulus

PAIGE
CenturyLink

SABHIKHI
Cognitive Scale

MILLS
Green House Data

KATZEN
CenturyLink

SLOPER
CenturyLink

SRINIVAS
EMC

TALREJA
Cisco

GORBACHEV
Systems Services Inc.

COLLISON
Apcera

PRABHU
OpenCrowd

LYNN
CodeFutures

SWARTZ
Ericsson

MOSHENKO
CoreOS

BERMINGHAM
SIOS

WILLIS
Stateless Networks

MURPHY
Gridstore

KHABE
Vicom

NIKOLOV
GetClouder

DIETZE
Windstream

DALRYMPLE
EnterpriseDB

MAZZUCCO
TierPoint

RIVERA
WHOA.com

HERITAGE
Akana

SEYMOUR
6fusion

GIANNETTO
Author

CARTER
IBM

ROGERS
Virtustream
Cloud Expo Silicon Valley All-Star Speakers

TESAR
Microsoft

MICKOS
HP

BHARGAVA
Intel

RILEY
Riverbed

DEVINE
IBM

ISAACSON
CodeFutures

LYNN
HP

HINKLE
Citrix

KHAN
Solgenia

SINGH
Bigdata

BEACH
SendGrid

BOSTOCK
IndependenceIT

DE SOUZA
Cisco

PATTATHIL
Harbinger

O'BRIEN
Aria Systems

BONIFAZI
Solgenia

BIANCO
Solgenia

PROCTOR
NuoDB

DUGGAL
EnterpriseWeb

TEGETHOFF
Appcore

BRUNOZZI
VMware

HICKENS
Parasoft

KLEBANOV
Cisco

PETERS
Esri

GOLDBERG
Vormetric

CUMBER-
LAND

Dimension

ROSENDAHL
Quantum

LOOMIS
Cloudant

BRUNO
StackIQ

HANNON
SoftLayer

JACKSON
SoftLayer

HOCH
Virtustream

KAPADIA
Seagate

PAQUIN
OnLive

TSAI
Innodisk

BARRALL
Connected Data

SHIAH
AgilePoint

SEGIL
Verizon

PODURI
Citrix

COWIE
Dyn

RITTEN-
HOUSE

Cisco

FALLOWS
Kaazing

THYKATTIL
TimeWarner

LEIDUCK
SAP

LYNN
HP

WAGSTAFF
BSQUARE

POLLACK
AOL

KAMARAJU
Vormetric

BARRY
Catbird

MENDEN-
HALL

SUPERNAP

SHAN
KEANE

PLESE
Verizon

BARNUM
Voxox

TURNER
Cloudian

CALDERON
Advanced Systems

AGARWAL
SOA Software

LEE
Quantum

OBEROI
Concurrent, Inc.

HATEM
Verizon

GALEY
Autodesk

CAUTHRON
NIMBOXX

BARSOUM
IBM

GORDON
1Plug

LEWIS
Verizon

YEO
OrionVM

NAKAGAWA
Transparent Cloud Computing

SHIBATA
Transparent Cloud Computing

NATH
GE

GOKCEN
GE

STOICA
Databricks

TANKEL
Pivotal Software


Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
General Manager of Window Azure
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
Yasser Khan
CEO of @Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Peak_Ten


Who Should Attend?
Senior Technologists including CIOs, CTOs & Vps of Technology, Chief Systems Engineers, IT Directors and Managers, Network and Storage Managers, Enterprise Architects, Communications and Networking Specialists, Directors of Infrastructure.

Business Executives including CEOs, CMOs, & CIOs , Presidents & SVPs, Directors of Business Development , Directors of IT Operations, Product and Purchasing Managers, IT Managers.

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@CloudExpo Blogs
The benefits of automation are well documented; it increases productivity, cuts cost and minimizes errors. It eliminates repetitive manual tasks, freeing us up to be more innovative. By that logic, surely, we should automate everything possible, right? So, is attempting to automate everything a sensible - even feasible - goal? In a word: no. Consider this your short guide as to what to automate and what not to automate.
Quick quiz! What’s the first thing that comes to mind when you hear the following phrases? Artificial grass Artificial sweeteners Artificial flavors Artificial plants
The nature of test environments is inherently temporary—you set up an environment, run through an automated test suite, and then tear down the environment. If you can reduce the cycle time for this process down to hours or minutes, then you may be able to cut your test environment budgets considerably. The impact of cloud adoption on test environments is a valuable advancement in both cost savings and agility. The on-demand model takes advantage of public cloud APIs requiring only payment for the time needed to run automated tests. In this framework, success depends on two things: automated i...
Digital experience monitoring plays a vital role in the ecommerce economy. The industry is booming with millions of websites selling everything imaginable. Online stores are expected to be super fast and easy to navigate; users are quick to assess website performance and if said perceived performance is below expectations, they will quickly move on to competitor’s website.
Java 9 ships with some minor—yet awesome—new language features that make developing easier and cleaner. In this post, we’ll take a look at three of these new features. You probably remember interface methods, which were introduced in Java 8. These are required so that Java itself, as well as framework vendors, can add new methods to interfaces without breaking pre-existing implementations. As these methods can become rather complex, Java now enables you to declare interface methods as private. This allows for extracting common code from interface methods while hiding the code from external us...
Many enterprise and government IT organizations are realizing the benefits of cloud computing by extending IT delivery and management processes across private and public cloud services. But they are often challenged with balancing the need for centralized cloud governance without stifling user-driven innovation. This strategy requires an approach that fundamentally reshapes how IT is delivered today, shifting the focus from infrastructure to services aggregation, and mixing and matching the best services for meeting organizations’ current and future needs.
Cavirin Systems has just announced C2, a SaaS offering designed to bring continuous security assessment and remediation to hybrid environments, containers, and data centers. Cavirin C2 is deployed within Amazon Web Services (AWS) and features a flexible licensing model for easy scalability and clear pay-as-you-go pricing. Although native to AWS, it also supports assessment and remediation of virtual or container instances within Microsoft Azure, Google Cloud Platform (GCP), or on-premise. By drawing on a comprehensive library of curated industry guidelines, control frameworks, and best practi...
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, provided a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to operationalize the intelligence and how to implement a strategy to scale efforts. She pulled from her ex...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Troubleshooting a problem on a remote server, especially in production, is not an easy task. Sometimes it involves debugging the application code directly on the server. But the production servers are usually run in a strict environment, where not all convenient developer tools are available. In this article, you'll discover how to configure a running web server and debug your application using standard facilities provided by the Java platform.
One problem that all developers and companies struggle with is trying to decide if they should "build it" or "buy it". Software developers love to build things. That is what we do! Their natural reaction tends to lean towards building things. We are also always up for a new challenge. There are very good reasons for building or buying software. There are also good reasons to use open source projects, which is a third option.
The rule of thumb for network security today is that there is no perimeter anymore. An outsider can easily become an insider once perimeter security is breached. Every day, attackers find new ways to breach enterprise perimeter security through ransomware, malware or phishing through social engineering. This is not to suggest that all is lost. Rather, organizations can defeat cybercriminals, in part, by better managing what has already been put in place. As an example of what can go wrong if that doesn’t happen, consider the following story.
When shopping for a new data processing platform for IoT solutions, many development teams want to be able to test-drive options before making a choice. Yet when evaluating an IoT solution, it’s simply not feasible to do so at scale with physical devices. Building a sensor simulator is the next best choice; however, generating a realistic simulation at very high TPS with ease of configurability is a formidable challenge. When dealing with multiple application or transport protocols, you would be looking at some significant engineering investment. On-demand, serverless computing enables deve...
“Why incur the expense of generating and collecting all of this IoT data if you’re not going to monetize it?” Organizations are racing to embrace the Internet of Things (IoT) as the pundits create “visions of sugar-plums dancing in their heads.” McKinsey Global Institute released their study “The Internet of Things: Mapping the Value beyond the Hype” in June 2015 that highlighted the staggering financial value that IoT could create! (See Figure 1.)
Data Monetization! Data Monetization! Data Monetization! It’s the new mantra of many organizations. But what does “data monetization” really mean, how do you do it, and more importantly, who in the organization owns the job of “data monetization”? The role of Chief Data Officer (CDO) would seem to be a godsend to answer the data monetization challenge. They should be the catalyst in helping organizations to become more effective at leveraging data and analytics to power the digital transformation.
So data warehousing may not be cool anymore, you say? It’s yesterday’s technology (or 1990’s technology if you’re as old as me) that served yesterday’s business needs. And while it’s true that recent big data and data science technologies, architectures and methodologies seems to have rendered data warehousing to the back burner, it is entirely false that there is not a critical role for the data warehouse and Business Intelligence in digitally transformed organizations.
Bitcoins are a digital cryptocurrency and have been around since 2009. As a substitute for legal tender, they are becoming the rage for investors and others but because there is no government agency auditing or performing regulatory oversights, you wonder if it is the perfect breeding ground for electronic nanocrime. Since the introduction of the Bitcoin, some competitors have emerged and the whole segment of cryptocurrencies are defined as Altcoins. Altcoins include Dogecoin, Ethereum Feathercoin, Litecoin, Novacoin, Peercoin, and Zetacoin. Some of these cryptocurrencies are considered impro...
Let's do a visualization exercise. Imagine it's December 31, 2018, and you're ringing in the New Year with your friends and family. You think back on everything that you accomplished in the last year: your company's revenue is through the roof thanks to the success of your product, and you were promoted to Lead Developer. 2019 is poised to be an even bigger year for your company because you have the tools and insight to scale as quickly as demand requires. You're a happy human, and it's not just because of the bubbly in your glass. Now how does one turn this visualization into reality? You st...
The end of the year is a time for reflection. It’s when most of us are looking back at the choices, accomplishments, and mistakes of the year prior and setting goals to improve the following year. It’s also when businesses analyze the year’s trends and behaviors to determine necessary strategic changes to be made; however, if you aren’t analyzing the right metrics, such reflection is a useless effort. Below is an excerpt from an article provided by Elad Rave, founder and CTO of Teridion, explaining why TTLB (Time to Last Byte) should be one of the performance metrics on your radar.
identify the sources of event storms and performance anomalies will require automated, real-time root-cause analysis. I think Enterprise Management Associates said it well: “The data and metrics collected at instrumentation points across the application ecosystem are essential to performance monitoring and root cause analysis. However, analytics capable of transforming data and metrics into an application-focused report or dashboards are what separates actual application monitoring from relatively simple silo monitoring.