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CRM Software Is Part of the QuickBooks Ecosystem
Interview with CEO and Founder Paul Jackson

Thanks for taking the time to answer my questions. Please tell us, what is Method all about and what do you do?

Jackson: Method's vision is to simplify the way small businesses get their unique work done. We create customizable apps which sync seamlessly with QuickBooks. We believe small businesses become more efficient when they have personalized software that is customized to the way they want to work.

What are you presenting at QuickBook Connect and what problem does it solve.

Jackson: We are presenting two apps at our QuickBooks Connect booth. The first is Method:CRM, the #1 CRM for QuickBooks. With Method:CRM, QuickBooks users can keep their customer follow-ups and history all in one place. Many small businesses keep their customer notes, contact information and "to-dos" in a variety of "systems". Because these systems don't talk to one another, this information often falls through the cracks... which can wreak havoc on customer relationships.

Our second app is Method:Donor, the first place winner from the 2014 QuickBooks Connect Hackathon. Method:Donor enables nonprofits to accept online donations and keep donor follow ups all in one place. Small nonprofits typically have a very manual process to accept, record and follow up with donors. Method:Donor automates this end to end process.

In addition to the two apps we are showcasing at the booth, we are supporting our Method Partners as they compete in this year's Hackathon with apps built on Method's platform. For the most part, Method partners are not software developers... they are accountants, bookkeepers and consultants. The Method platform allows anyone to build apps using drag and drop tools, 100% code free.

Who is your target audience and how do you intend to reach them?

Jackson: Our target audience is small businesses who use QuickBooks. The most important data in a business is financial. We want our apps to use and contribute to this data... with no double entry. We believe so strongly in this - you can't use our apps without syncing to QB.

Intuit's Apps.com gives us a great way to reach this audience.

Is your product available in the QuickBook Marketplace?

Jackson: Yes, in fact Method:CRM is the #1 rated CRM on Apps.com.

How does your product fit in the QuickBook Connect Ecosystem?

Jackson: We fit into the QuickBooks Connect Ecosystem in multiple ways. Firstly, our apps help extend the use of QuickBooks in the areas of customer management and donor management. Secondly, we provide all QuickBooks users - whether they are accounting professionals or small businesses - a platform where they can build apps to fit the unique workflows of their business.

Do you have an Enterprise version?

Jackson: Method's products integrate with all versions of QuickBooks... including QuickBooks Enterprise. Many of our Method customers have 50-100 employees - they are mid-sized businesses.

I'd be curious to hear any general thoughts you have on market trends...

Jackson: One of the biggest trends I see in the market is personalization. To this point, the approach to small business software has been "one-size-fits-all". The problem with one-size-fits-all is that small businesses are unique, and therefore introduce workarounds to get software working for them... which is highly inefficient.

We conducted a survey of 500 US based small businesses this past February and learned that only 1 in 5 have implemented personalized software, software that can be customized to the way their business works. While they believe personalized software will bring efficiency to their business, 77% of them have not implemented due to budget constraints.

Method enables its users to become "citizen developers", building personalized business solutions that solve for their own unique needs - using tools and wizards rather than code.

What is the viral aspect of your product?

Jackson: A popular feature in our product is customer portals - which are self-service "My Accounts". These portals allow our users to give their customers a place to view and pay invoices, update account information and make service requests. A lot of these portal users are running a small businesses as well, and end up contacting us saying "How can I get one of these for my company?!"

How will your company make money? What's the business model?

Jackson: We are a SaaS business and charge our customers a monthly subscription fee based on the number of licenses they have.

Who are your closest competitors?

Jackson: No one is really doing what we are doing... which is providing customizable, QuickBooks integrated software to small businesses. Salesforce would be the best example of a competitor, but they are not focused on small businesses... as evidenced by the discontinuation of their QuickBooks integration.

What business or technology could yours disrupt?

Jackson: We are trying to disrupt the conventional "one-size-fits-all" approach to small business software.

Who founded the company, when? What can you tell me about the story of the company's founding?

Jackson: I had previously built and sold a one-size-fits-all software company. I founded the company in 2010 because I felt that our industry needed to move to a new personalized approach of creating software for small businesses.

What is your distribution model? Where to buy your product?

Jackson: We go to market through two channels... through Intuit (Apps.com) and direct (method.me)

What's next on your product roadmap?

Jackson: We are constantly iterating and improving our platform... to make it easier for our Method app builders to create and customize their apps.

Are you targeting a first VC round? If yes when and what will you use the funds for?

How much money is being sought?

Jackson: We completed a Series-A round in early 2013, and have since been in the fortunate position to experience rapid and consistent month-over-month growth.  At this time we are not looking for an additional funding.

About Xenia von Wedel
Xenia von Wedel is a Tech blogger and Enterprise Media Consultant in Silicon Valley and Paris, serving clients in a variety of industries worldwide. She is focused on thought leadership content creation and syndication, media outreach and strategy. She mainly writes about Blockchain, Enterprise, B2B solutions, social media and open source software, but throws the occasional oddball into the mix. Tip her if you like her articles: http://xeniar.tip.me

Presentation Slides
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CloudEXPO Stories
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | DevOpsSUMMIT | CloudEXPO New York will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018. Polish Digital Transformation companies which will exhibit at CloudEXPO | DevOpsSUMMIT | DXWorldEXPO include All in Mobile, dhosting, Cryptomage, Perfect Gym, Polcom, Apius Technologies, Aplisens, ELZAB SA, TELDAT, and Rebug.io.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to advisory roles at startups. He has worked extensively on monetization, SAAS, IoT, ecosystems, partnerships and accelerating growth in new business initiatives.
Lori MacVittie is a subject matter expert on emerging technology responsible for outbound evangelism across F5's entire product suite. MacVittie has extensive development and technical architecture experience in both high-tech and enterprise organizations, in addition to network and systems administration expertise. Prior to joining F5, MacVittie was an award-winning technology editor at Network Computing Magazine where she evaluated and tested application-focused technologies including app security and encryption-related solutions. She holds a B.S. in Information and Computing Science from the University of Wisconsin at Green Bay, and an M.S. in Computer Science from Nova Southeastern University, and is an O'Reilly author.
Dynatrace is an application performance management software company with products for the information technology departments and digital business owners of medium and large businesses. Building the Future of Monitoring with Artificial Intelligence. Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like "How is my application doing" but no idea how to get a proper answer.
Having been in the web hosting industry since 2002, dhosting has gained a great deal of experience while working on a wide range of projects. This experience has enabled the company to develop our amazing new product, which they are now excited to present! Among dHosting's greatest achievements, they can include the development of their own hosting panel, the building of their fully redundant server system, and the creation of dhHosting's unique product, Dynamic Edge.

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Sponsorship opportunities are now open for Big Data at Cloud Expo 2017 Santa Clara, Oct 31-Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, and Big Data at Cloud Expo 2018 New York, June 5-7, 2018, at the Javits Center in New York, NY. For sponsorship, exhibit opportunities and show prospectus, please contact Carmen Gonzalez, carmen (at) sys-con.com.



Big Data Expo Silicon Valley All-Star Speakers Include

MATTHIEU
Octoblu

MAHADEV
Cisco

MCCARTHY
Bsquare

FELICIANO
AMDG

PAUL
VenueNext

SMITH
Eviot

BEAMER
goTraverse

GETTENS
goTraverse

CHAMBLISS
ReadyTalk

HERBERTS
Cityzen Data

REITBAUER
Dynatrace

WILLIAM-
SON

Cloud
Computing

SCHMARZO
EMC

WOOD
VeloCloud

WALLGREN
Electric Cloud

VARAN-
NATH

GE

SRIDHARA-
BALAN

Pulzze

METRIC
Linux

MONTES
Iced

ARIOLA
Parasoft

HOLT
Daitan

CUNNING-
HAM

ReadyTalk

BEDRO-
SIAN

Cypress

NAMIE
Cisco

NAKA-
GAWA

Transparent
Cloud

SHIBATA
Transparent
Cloud

BOYD
Neo4j

WARD
DWE

MILLER
Covisint

EVAVOLD
Covisint

MEINER
Oracle

MEEHAN
Esri

WITECK
Citrix

LIANG
Rancher Labs

BUTLER
Tego

ROWE
IBM Cloud

SKILLERN
Intel

SMITH
Numerex
Big Data Expo New York All-Star Speakers Include

CLELAND
HGST

VASILIOU
Catchpoint

WALLGREN
Electric Cloud

HINCH-
CLIFFE

7Summits

DE SOUZA
Cisco

RANDALL
Gartner

ARMSTRONG
AppNeta

SMALLTREE
Cazena

MCCARTHY
Bsquare

DELOACH
Infobright

QUINT
Ontegrity

MALAUCHLAN
Buddy Platform

PALIOTTA
Vector

MITRA
Cognizant

KOCHER
Grey Heron

PAPDO
POULOS

Cloud9

HARLAN
Two Bulls

GOLO
SHUBIN

Bit6

PROIETTI
Location
Smart

MARTIN
nfrastructure

MOULINE
Everbridge

MARSH
Blue Pillar

PARKS
SecureRF

PEROTTI
Plantronics

HOFFMAN
EastBanc

WATSON
Trendalyze

BENSONOFF
Unigma

SHAN
CTS

MATTELA
Redpine

GILLEN
Spark
Coginition

SOLT
Netvibes

BERNARDO
GE Digital

ROMANSKY
TrustPoint

BEAMER
GoTransverse

LESTER
LogMeIn

PONO
-MAREVA

Google

SINGH
Sencha

CALKINS
Amadeus

KLEIN
Rachio

HOASIN
Aeris

SARKARIA
PHEMI

SPROULE
Metavine

SNELL
Intel

LEVINE
CytexOne

ALLEN
Freewave

MCCALLUM
Falconstor

HYEDT
Seamless

Big Data Expo Silicon Valley All-Star Speakers Include

SCHULZ
Luxoft

TAMBURINI
Autodesk

MCCARTHY
Bsquare

THURAI
SaneIoT

TURNER
Cloudian

ENDO
Intrepid

NAKAGAWA
Transparent

SHIBATA
Transparent

LEVANT-LEVI
testRTC

VARAN NATH
GE

COOPER
M2Mi

SENAY
Teletax

SKEEN
Vitria

KOCHER
Grey Heron

GREENE
PubNub

MAGUIRE
HP

MATTHIEU
Octoblu

STEINER-JOVIC
AweSense

LYNN
AgilData

HEDGES
Cloudata

DUFOUR
Webroot

ROBERTS
Platform

JONES
Deep

PFEIFFER
NICTA

NIELSEN
Redis

PAOLALANTORIO
DataArchon

KAHN
Solgenia

LOPEZ
Kurento

KIM
MapR

BROMHEAD
Instaclustr

LEVINE
CytexOne

BONIFAZI
Solgenia

GORBACHEV
Intelligent
Systems

THYKATTIL
Navisite

TRELOAR
Bebaio

SIVARAMA-
KRISHNAN

Red Hat
Cloud Expo New York All-Star Speakers Included

DE SOUZA
Cisco

POTTER
SafeLogic

ROBINSON
CompTIA

WARUSA
-WITHANA

WSO2 Inc

MEINER
Oracle

CHOU
Microsoft

HARRISON
Tufin

BRUNOZZI
VMware

KIM
MapR

KANE
Dyn

SICULAR
Basho

TURNER
Cloudian

KUMAR
Liaison

ADAMIAK
Liaison

KHAN
Solgenia

BONIFAZI
Solgenia

SUSSMAN
Coalfire

ISAACSON
RMS

LYNN
CodeFutures

HEABERLIN
Windstream

RAMA
MURTHY

Virtusa

BOSTOCK
IndependenceIT

DE MENO
CommVault

GRILLI
Adobe

WILLIAMS
Rancher Labs

CRISWELL
Alert Logic

COTY
Alert Logic

JACOBS
SingleHop

MARAVEI
Cisco

JACKSON
Softlayer

SINGH
IBM

HAZARD
Softlayer

GALLO
Softlayer

TAMASKAR
GENBAND

SUBRA
-MANIAN

Emcien

LEVESQUE
Windstream

IVANOV
StorPool

BLOOMBERG
Intellyx

BUDHANI
Soha

HATHAWAY
IBM Watson

TOLL
ProfitBricks

LANDRY
Microsoft

BEARFIELD
Blue Box

HERITAGE
Akana

PILUSO
SIASMSP

HOLT
IBM Cloudant

SHAN
CTS

PICCININNI
EMC

BRON-
GERSMA

Modulus

PAIGE
CenturyLink

SABHIKHI
Cognitive Scale

MILLS
Green House Data

KATZEN
CenturyLink

SLOPER
CenturyLink

SRINIVAS
EMC

TALREJA
Cisco

GORBACHEV
Systems Services Inc.

COLLISON
Apcera

PRABHU
OpenCrowd

LYNN
CodeFutures

SWARTZ
Ericsson

MOSHENKO
CoreOS

BERMINGHAM
SIOS

WILLIS
Stateless Networks

MURPHY
Gridstore

KHABE
Vicom

NIKOLOV
GetClouder

DIETZE
Windstream

DALRYMPLE
EnterpriseDB

MAZZUCCO
TierPoint

RIVERA
WHOA.com

HERITAGE
Akana

SEYMOUR
6fusion

GIANNETTO
Author

CARTER
IBM

ROGERS
Virtustream
Cloud Expo Silicon Valley All-Star Speakers

TESAR
Microsoft

MICKOS
HP

BHARGAVA
Intel

RILEY
Riverbed

DEVINE
IBM

ISAACSON
CodeFutures

LYNN
HP

HINKLE
Citrix

KHAN
Solgenia

SINGH
Bigdata

BEACH
SendGrid

BOSTOCK
IndependenceIT

DE SOUZA
Cisco

PATTATHIL
Harbinger

O'BRIEN
Aria Systems

BONIFAZI
Solgenia

BIANCO
Solgenia

PROCTOR
NuoDB

DUGGAL
EnterpriseWeb

TEGETHOFF
Appcore

BRUNOZZI
VMware

HICKENS
Parasoft

KLEBANOV
Cisco

PETERS
Esri

GOLDBERG
Vormetric

CUMBER-
LAND

Dimension

ROSENDAHL
Quantum

LOOMIS
Cloudant

BRUNO
StackIQ

HANNON
SoftLayer

JACKSON
SoftLayer

HOCH
Virtustream

KAPADIA
Seagate

PAQUIN
OnLive

TSAI
Innodisk

BARRALL
Connected Data

SHIAH
AgilePoint

SEGIL
Verizon

PODURI
Citrix

COWIE
Dyn

RITTEN-
HOUSE

Cisco

FALLOWS
Kaazing

THYKATTIL
TimeWarner

LEIDUCK
SAP

LYNN
HP

WAGSTAFF
BSQUARE

POLLACK
AOL

KAMARAJU
Vormetric

BARRY
Catbird

MENDEN-
HALL

SUPERNAP

SHAN
KEANE

PLESE
Verizon

BARNUM
Voxox

TURNER
Cloudian

CALDERON
Advanced Systems

AGARWAL
SOA Software

LEE
Quantum

OBEROI
Concurrent, Inc.

HATEM
Verizon

GALEY
Autodesk

CAUTHRON
NIMBOXX

BARSOUM
IBM

GORDON
1Plug

LEWIS
Verizon

YEO
OrionVM

NAKAGAWA
Transparent Cloud Computing

SHIBATA
Transparent Cloud Computing

NATH
GE

GOKCEN
GE

STOICA
Databricks

TANKEL
Pivotal Software


Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
General Manager of Window Azure
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
Yasser Khan
CEO of @Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Peak_Ten


Who Should Attend?
Senior Technologists including CIOs, CTOs & Vps of Technology, Chief Systems Engineers, IT Directors and Managers, Network and Storage Managers, Enterprise Architects, Communications and Networking Specialists, Directors of Infrastructure.

Business Executives including CEOs, CMOs, & CIOs , Presidents & SVPs, Directors of Business Development , Directors of IT Operations, Product and Purchasing Managers, IT Managers.

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Join Us as a Media Partner - Together We Can Rock the IT World!
SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

To get involved, email Patricia Henderson at patricia@sys-con.com.

Digital Transformation Blogs
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | DevOpsSUMMIT | CloudEXPO New York will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018. Polish Digital Transformation companies which will exhibit at CloudEXPO | DevOpsSUMMIT | DXWorldEXPO include All in Mobile, dhosting, Cryptomage, Perfect Gym, Polcom, Apius Technologies, Aplisens, ELZAB SA, TELDAT, and Rebug.io.
IT organizations that don't know their risk factors and exposure are likely to make investments in DevOps that don't matter. After working with several teams that lost their DevOps funding after making automation investments in areas that were not business constraints, Anne Hungate's "Know Your Numbers" model emerged. Join Anne to learn how to prioritize your DevOps improvements and demonstrate the impact and value you are delivering. After all, DevOps gets traction and funding when teams can show the business impact of doing it, so if you want your DevOps initiative to take off, be prepared t...
Authorization of web applications developed in the cloud is a fundamental problem for security, yet companies often build solutions from scratch, which is error prone and impedes time to market. This talk shows developers how they can (instead) build on-top of community-owned projects and frameworks for better security.Whether you build software for enterprises, mobile, or internal microservices, security is important. Standards like SAML, OIDC, and SPIFFE help you solve identity and authentication, but for them authorization is out of scope. When you need to control "who can do what" in your ...