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Big Data Expo Silicon Valley 2014 Sample Sessions

The Perfect Storm Intensifies - The Convergence of BigData, Cloud and the Internet of Things is Now at Full Strength
By Mac Devine

Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity. Without bringing these three elements together via Systems of Discover you either end up with an Internet of somethings and/or a big mess of data. [continued]

Speaker Bio: Mac has 24 years of experience with networking and virtualization. The first 7 of those years were spent in mainframe software development where he served as chief programmer for several VTAM releases. Mac then moved to mainframe software design where he served as chief designer for several Communications Server releases and lead the design work for Sysplex and SNA over IP networking (aka Enterprise Extender). [continued]

Building an Agile Big Data Infrastructure: A Different View
By Cory Isaacson

There is no doubt that Big Data is here and getting bigger every day. Building a Big Data infrastructure today is no easy task. There are an enormous number of choices for database engines and technologies. To make things even more challenging, requirements are getting more sophisticated, and the standard paradigm of supporting historical analytics queries is often just one facet of what is needed. As Big Data growth continues, organizations are demanding real-time access to data, allowing immediate and actionable interpretation of events as they happen. Another aspect concerns how to deliver data in a meaningful way, one that really delivers on what end-users need to maintain a competitive position in fast-changing markets. [continued]

Speaker Bio: Cory Isaacson is CEO/CTO of CodeFutures Corporation, maker of dbShards, a leading database scalability suite providing a true "shared nothing" architecture for relational databases. Cory has authored numerous articles in a variety of publications including SOA Magazine, Database Trends and Applications, and recently authored the book Software Pipelines and SOA (Addison Wesley). [continued]

Reading Your Customers: How the Data Science of Email is Solving Today's Business Problems
By Aaron Beach

There are 182 billion emails sent every day, generating a lot of data about how recipients and ISPs respond. Many marketers take a more-is-better approach to stats, preferring to have the ability to slice and dice their email lists based numerous arbitrary stats. However, fundamentally what really matters is whether or not sending an email to a particular recipient will generate value. Data Scientists can design high level insights such as engagement prediction models and content clusters that allow marketers to cut through the noise and design their campaigns around strong, predictive signals, rather than arbitrary statistics. [continued]

Speaker Bio: Aaron Beach is a data scientist with experience in email services, energy systems, privacy, social networks, mobile apps, natural language processing, recommendation systems and Big Data. He has a PhD in Computer Science and has published over 25 research papers. [continued]

Big Data's Potential in Helping To Secure the Internet of Things
By James G. Kobielus

The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, and physical persons. [continued]

Speaker Bio: James Kobielus is an industry veteran and serves as IBM's big data evangelist, as program director for big data analytics product marketing, and as editor-in-chief of IBM Data Magazine. He spearheads IBM's thought leadership activities in Big Data, Hadoop, enterprise data warehousing, advanced analytics, and cognitive computing. [continued]

Using Big Data to Make Key Business Decisions
By Ian Khan | Zel Bianco | Ermanno Bonifazi

Working with Big Data is challenging, especially when decision makers depend on market insights and intelligence from your data but do not have quick access to it or find it unusable. Learn how a revolutionary Cloud based BI along with Mobile Analytics is already changing the way organizations rely on data for decisions that affect operations as well as strategy. Also learn how combined Predictive Analytics, Data Modelling, Mobile, and Cloud BI are fast changing the key decision making mechanisms in the Enterprise. [continued]

Speaker Bio: Ian Khan leads Marketing initiatives at Solgenia, a global Cloud services provider with more than 3500 enterprise customers globally that includes Top Fortune 100 and Fortune 500 companies.

As the president, founder and CEO of Interactive Edge, Zel is responsible for setting the company's strategic vision and developing business alliances.

Ermanno is a visionary entrepreneur with over 20 years of experience in creating value for shareholders and growing his organizations. As the Founder and CEO of Solgenia, he brings forward new technologies through innovative and key enterprise solutions that address key business needs through the Cloud. [continued]

Encryption and Access Control for Cloud and Big Data Environments
By Derek Tumulak

Cloud and big data present unique dilemmas: Embracing the benefits of these new technologies while maintaining the security of your organization's assets. When an outside party owns, controls and manages your infrastructure and computational resources, how can you be assured that sensitive data remains private and secure? How do you best protect data in mixed use cloud and big data infrastructure sets? Can you still satisfy the full range of reporting, compliance and regulatory requirements? Join this discussion on how to address data security in cloud and big data environments so that your organization isn't next week's data breach headline. [continued]

Speaker Bio: Derek Tumulak (@Tumulak) joined the company in June 2012 because he felt Vormetric was the best place for him to leverage the product management and engineering expertise he'd amassed over 15 years in the information security industry. [continued]


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Big Data Expo 2014 Sample Sessions

Securing the Cloud: A Pragmatic Approach
By Majed Saadi

Fueled by the global economic situation, the government's focus on datacenter consolidation and the "Cloud First" initiative, Cloud Computing continues to be the buzzword of the year. As government agencies start to adopt cloud computing, additional challenges including security in the cloud have become prominent barriers to adoption. [continued]

Speaker Bios: Majed Saadi is the Director of the Cloud Computing Practice at SRA International. His practice encompasses service areas from Cloud Strategy Development to Cloud Management and all areas in between Cloud Readiness, Cloud Engineering, and Cloud Modernization. [continued]

Shape and Meaning: An Introduction to Topological Data Analysis
By Anthony Bak

Anthony Bak will discuss how Ayasdi uses Topological Data Analysis to solve complex problems for companies, foundations and academics. He will start with an overview of the core algorithm used in TDA and describe how it forms a unifying framework for many machine learning and data analysis tasks. He will demonstrate how Ayasdi turns this idea into a product with uses cases and a live demonstration of the software. [continued]

Speaker Bios: Anthony Bak is a Senior Data Scientist and Mathematician at Ayasdi, a data analytics startup based in Palo Alto CA. Prior to Ayasdi, Anthony was a postdoc at Stanford University where worked Ayasdi co-founder Gunnar Carlsson on new methods and applications of Topological Data Analysis. [continued]

Using Cascading to Build Enterprise Data Applications that Drive Innovation and Advantage
By Alexis Roos

Cascading is the popular Java-based application development framework for building Big Data applications on Apache Hadoop. This open source framework allows you to leverage existing skillsets such as Java, SQL, R, and more to create enterprise-grade applications without having to think in MapReduce. Concurrent, Inc.'s Alexis Roos will give an introduction to Cascading, how it works, and then dive into how enterprises can start building applications with Cascading. Come and see how companies like Twitter, eBay, Etsy, and other data-driven companies are taking advantage of Cascading and how Cascading is changing the business of Big Data in the enterprise! [continued]

Speaker Bios: Alexis Roos is a Senior Solutions Architect focusing on Big Data solutions at Concurrent, Inc. He has over 18 years of experience in software and sales engineering, helping both Fortune 500 firms and start-ups build new products that leverage Big Data, application infrastructure, security, databases and mobile technologies. Prior, Alexis worked for Sun Microsystems and Oracle for over 13 years, and has also spent time at Couchbase and several large systems integrators over in Europe. Alexis has spoken at dozens of conferences as well as university courses and holds a Master's Degree in Computer Science with a Cognitive Science emphasis. [continued]

Big Data. The Tools That Work.
By Avi Freedman

In the past 10 years, numerous solutions have been developed to deal with limitations in the leading relational databases. But knowing which offering works best per use case can be difficult to decipher. Learn tips from Avi Freedman, ServerCentral CTO, as he covers:
• the leading Big Data tools (like NoSQL, NewSQL, document database, graph database, MapReduce, and key-value stores)
• the problems they're designed to solve
• ways to use them with applications
• "gotchas" to consider
• what to ask vendors [continued]

Speaker Bios: Avi leads the definition, sales, and engineering of ServerCentral's cloud and VMware platforms. He specializes in helping organizations around the world translate business requirements into technology infrastructures that equally benefit the business and IT. Prior to joining ServerCentral, Avi founded the first ISP in Philadelphia. He was previously recognized as Distinguished Engineer and Chief Network Scientist for Akamai, and was featured in Forbes Magazine in 1995. [continued]

Supporting Decision Making: The BI Sweet Spot
By Michael Gendron

Technology is integrated into the DNA of business and of society itself. Some of the most recent entrants are Cloud Computing, Big Data, and Mobile. By putting these technologies together, we arrive at an intersection that creates a "sweet spot" where innovation can be enhanced within your organization. This session will put those pieces together and give you tools to move your organization toward that sweet spot.

In this presentation, the BI Sweet Spot is discussed. The BI Sweet Spot ecosystem includes mobile computing, cloud computing and Big Data. An overview for each of the key components and an explanation of how these components support the BI Sweet Spot will be given. That includes a discussion of best practices for managing these essential components. The best practices discussed in this presentation represent the first-of-its-kind work in BI research that considers the inter-relationships and the combined effect of mobile, cloud and Big Data. [continued]

Speaker Bios: Dr. Gendron is an internationally known thought leader on the intersection of business intelligence, mobile, cloud, and Big Data. He has an active LinkedIn and Twitter presence and is a regular contributor to the blog at www.AllAnalytics.com. His experience includes decades of IT management as he rose through the ranks from programmer to systems analyst to CIO. Currently, he is a professor of Information Systems at CCSU. Michael has presented at international conferences and the @CloudExpo boot camp. He has authored three books, Business Driven Data Communications (Prentice Hall), Business Intelligence Applied (Wiley/SAS), and his new book, Business Intelligence and the Cloud (Wiley/SAS). [continued]

Customer Data Paves Way for Purchase-to-use Attitude
By Matthew Shanahan

In the Subscription Economy, purchase-to-use is winning, and purchase-to-own is on its way out. The key to success is that customers are actually using a product or service and in the Subscription Economy, the future is clear: delivering value drives revenue. Accessing this data to understand usage, and resulting customer value, is mandatory to survival. Matt will discuss how businesses in industries such as telecom, SaaS, financial services, healthcare and education can, and are, leveraging data science methods to predict and avoid customer churn and increase revenue. [continued]

Speaker Bios: Matthew Shanahan has nearly 25 years of experience in the technology industry, recently serving as Chief Marketing Officer of Teranode Corporation, where he helped to establish the company as the thought leader for informatics infrastructure in the life sciences industry. In addition to his tenure at Teranode, Shanahan was the original product manager at Documentum and spent 10 years in leadership roles until the company was acquired by EMC. [continued]

Big Data's Potential in Securing the Internet of Things
By James G. Kobielus

Security is critical to Internet of Things (IoT) adoption because we want to make sure we can trust the sensors, actuators, rules engines and other connected componentry we embed in every element of our existence. Bringing this down to earth is as easy as pointing out that people's smartphones, tablets, wearable devices, appliances, entertainment centers and home security systems are all becoming IoT-connected endpoints. How vulnerable will you be to security vulnerabilities and privacy violations from any and all of these? In this session, Kobielus will discuss how IT professionals should approach addressing the security challenges of IoT. He will describe IoT vulnerabilities at the device, application, and network level. He will present a multi-layered IoT-security vision that includes incorporation of robust security protections into IoT products plus more global approaches that rely on consolidated big-data-powered security incident and event monitoring. [continued]

View Slides Here


Speaker Bios: James Kobielus is an industry veteran and serves as IBM's big data evangelist, as program director for big data analytics product marketing, and as editor-in-chief of IBM Data Magazine. He spearheads IBM's thought leadership activities in Big Data, Hadoop, enterprise data warehousing, advanced analytics, and cognitive computing. He advises IBM's product management and marketing teams on big data analytics. He has spoken at such leading industry events as Hadoop Summit, Strata, and Forrester Business Process Forum. He has published several business technology books and is a very popular provider of original commentary on blogs and many social media. [continued]

Encryption and Access Control for Cloud and Big Data Environments
By Sol Cates

Cloud and big data present unique dilemmas: Embracing the benefits of these new technologies while maintaining the security of your organization's assets. When an outside party owns, controls and manages your infrastructure and computational resources, how can you be assured that sensitive data remains private and secure? How do you best protect data in mixed use cloud and big data infrastructure sets? Can you still satisfy the full range of reporting, compliance and regulatory requirements? Join this discussion on how to address data security in cloud and big data environments so that your organization isn't next week's data breach headline. [continued]

Speaker Bios: Sol Cates (@solcates) was promoted to the role of CSO at Vormetric in February 2013. As CSO, he is responsible for ensuring Vormetric's internal security profile remains robust while also understanding how security is perceived and used by IT/IS and how it drives technical decision making and buying behavior at the boardroom level. Cates partners with teams through the company to engage both customers and partners, and he speaks publicly to elevate industry understanding of data security best practices in today's complex cyber threat landscape. [continued]

How to Choose the Right Cloud Database
By Janakiram MSV

Database as a service (DBaaS) is cloud database that is hosted and managed by the cloud service providers that can be accessed through public cloud or the hybrid cloud. The cloud provider takes care of provisioning, configuring, setup, maintenance, backups and patching the database. Customers are expected to export the database and start consuming the service through the pay-as-you-go model. [continued]

Speaker Bio: Janakiram MSV is Head – Cloud Infrastructure Services at Aditi Technologies. He was the founder and CTO of Get Cloud Ready Consulting, a niche Cloud Migration and Cloud Operations firm that recently got acquired by Aditi Technologies. [continued]

Making Big Data Cost Effective in a Bare Metal Cloud
By Harold Hannon

The cloud provides an easy onramp to building and deploying Big Data solutions, particularly the latest technologies that favor scale-out architectures. Transitioning from initial deployment to a large-scale, highly performant operation without breaking the bank may not be easy. [continued]

Speaker Bio: Harold Hannon has been working in the field of software development as both an Architect and Developer for over 15 years, with a focus on workflow, integration and distributed systems. [continued]

Data Governance and Data Discovery
By Jeff Morris

Most companies only analyze subsets of their business data and fragmented data in several places--there is nothing "big" about that. By freeing IT time and resources, the process of analyzing your data can be streamlined, ensuring that all the data is in the system, complete, and available. With the operations, implementation, and data management outsourced and IT teams being used as dedicated shepherds of data into and out of the system, executives get the smartest data at their fingertips. [continued]

Speaker Bio: Jeff Morris is the Vice President of Product Strategy for GoodData. Previously, Jeff worked for over a decade as the VP of Product Marketing at Actuate. [continued]

Criminal Pattern Identification and the Philosophy of Big Security Data
By Steve Surfaro

Is crime cyclic in nature? Can we predict when it will occur in cities? How does this impact your IT operation and how can you leverage analytics? We explore the efforts of Chicago and Philadelphia, Phoenix and Dallas in new crime fighting efforts using data analytics, cloud computing [continued]

Speaker Bio: With more than 25 years of security industry experience, Steve Surfaro is Axis Communications Industry Liaison and Chairman of the ASIS Physical Security Council. He is also Chairman of the SIA Digital Video Subcommittee, Chairman of the CSAA Video Services Subcommittee, Industry Liaison for the BICSI ESS Standard Committee and Standards Team Leader for the DHS Video Quality in Public Safety Group. [continued]

Big Data and The Internet of Things: A Survey of the Architecture and Technology That Will Connect the World
By Dan Rosanova

This session will examine how Big Data and Cloud Computing Technologies will shape the emerging Internet of Things that promises to connect a trillion devices in the next decade. The sheer numbers and volume of devices and data will overwhelm existing network and data management architectures currently deployed. From network topology and architectural framework to components and platforms this talk will provide a coherent introduction to the emerging Internet of Things powered by Big Data and the Cloud. [continued]

Speaker Bio: Dan Rosanova is a three-time Microsoft BizTalk Most Valuable Professional (MVP) with over fourteen years of experience delivering solutions on Microsoft and Solaris platforms in the financial services, insurance, banking, telecommunications, and logistics industries, where he has specialized in high volume and low latency distributed applications. [continued]

Big Data Competency
By Tony Shan

This presentation discusses the drivers, concept, means, and buildout of Big Data Competency. We start with why – the current resource deficit and the imperatives for new skillsets in the Big Data space. Then we define the concept of Big Data Competency as the core skills required in the implementations of Big Data initiatives. [continued]

Speaker Bio: Tony Shan is a Chief Architect, Big Data Consultant, Cloud Advisor, Hadoop Technologist, SOA Mentor, Practice Strategist, and Social Evangelist. He is a renowned expert and technology visionary with 20+ years of experience and guru-level knowledge on systems designs, architecture engineering, portfolio rationalization, product development, process standardization, and SOA. [continued]


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Introducing Cloud 360: The Multi-Cloud Bootcamp
All-Star Speakers Include...

SAADI
SRA

BAK
Ayasdi

ROOS
Concurrent

FREEDMAN
ServerCentral

GENDRON
CCSU

HORWITZ
Alpine

BIAS
Cloudscaling

MACVITTIE
F5 Networks

KOBIELUS
IBM

CATES
Vormetric

HANNON
SoftLayer

MORRIS
GoodData

KAIL
Netflix

GOLDEN
ActiveState

KEMP
Nebula

BEHR
Praxis Flow

LOUNIBOS
SOASTA

CRAWFORD
AVOA

MORGENTHAL
Perficient, Inc.

COCKCROFT
Battery Ventures

HAFF
Red Hat

SHALOM
GigaSpaces

SUSSNA
Ingineering.IT

ROBERTS
BMC

VERNON
VictorOps

WILLIS
Stateless Networks

ROESE
EMC

PADIR
Progress

AMAR
MyPermissions

O'CONNOR
AppZero

BHARGAVA
JumpCloud

DEVINE
IBM

RUSSELL
IBM

MALEKZADEH
Cumulus Networks

McCALLION
Bronze Drum

NEGRIS
Yottamine Analytics

JACKSON
GovCloud Network

KAVIS
Kavis Technology

HARVEY
Chef

KAR
StrongLoop

McFARLANE
LiveOps

IVANOV
Telestax

DUNKLEY
Acision

FABLING
Esri

VERNON
VictorOps

WILLIS
Stateless Networks

ROESE
EMC

PADIR
Progress

AMAR
MyPermissions

O'CONNOR
AppZero

BHARGAVA
JumpCloud

STINE
Pivotal


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Latest Blog Posts
The epic changes brought about by mobile and cloud computing over the past 5 years have completely transformed the way organizations do business today. We now live in an age where mobile devices are the PCs of choice and mobile apps are the ubiquitous software of choice in this digital era. IT is sh...
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So far, 2014 has turned into a banner year for CIOs that have invested the time and effort to plan for hybrid cloud services, while building strong strategic relationships with their Line of Business leadership. Their approved capital investment budget spend is on-track and operational expenses are ...
IT systems will need to adapt, and evolving — or simply adding on to the existing relational database management system architecture — isn’t going to cut it. What does this mean, if not Hadoop or in-memory as the end-all, be-all? TechTarget writer Nicole Laskowski sums it up nicely: Architecture mat...
Internet of Things is the current hip phrase of technology evangelists, geeks and all kinds of clairvoyants. If, according to tech blogs and websites, 2013 was the year of big data, then 2014 certainly is the year of Internet of Things. New projects, big funding rounds, the general hype and exciteme...
For many of us old enough to remember, the early days of life online had little to do with the internet. Before we browsed the open web, we dialed into Prodigy or CompuServe or AOL with a 1400-baud telephone modem. Once connected to a particular service, we used its proprietary software to play ...
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As a lifelong word junkie, I can honestly say that I’ve never seen more debate, argument, and failure to reach an agreed upon definition of a word than we’re seeing over the word “DevOps.” And while it can be frustrating to find a definition that works for you, and not be swayed by the next essay or...
I love The Internet of Things. You do, too, even if you don’t know exactly what it is yet. Hardly a day goes by where I don’t find a story about some awesome company creating some new awesome gadget that taps into The Internet of Things. Scrolling through these stories is like taking a peek at the w...
My favorite writer, Gil Press, sums it up with, “It’s Official: The Internet Of Things Takes Over Big Data As The Most Hyped Technology” where he talks about how Gartner released its latest Hype Cycle for Emerging Technologies, and how big data has moved down the “trough of disillusionment,” replace...